Category Growth Specialist, COP
Boucherville, Quebec
APPLY NOWCOMPANY OVERVIEW
Sysco is the global leader in foodservice distribution. With over 71,000 colleagues and a fleet of over 13,000 vehicles, Sysco operates approximately 333 distribution facilities worldwide and serves more than 700,000 customer locations. We offer our colleagues the opportunity to grow personally and professionally, to contribute to the success of a dynamic organization, and to serve others in a manner that exceeds their expectations. We’re looking for talented, hard-working individuals to join our team. Come grow with us and let us show you why Sysco is at the heart of food and service.
ABOUT THE ROLE
Rôle:
Ce poste de vente est responsable de conclure des opportunités d’accroissement de la pénétration des catégories au sein du district et de développer de nouvelles affaires dans la catégorie des protéines, avec l’objectif d’atteindre les cibles d’affaires assignées tout en rehaussant l’expérience client. Cela se fera en maintenant les certifications requises propres à l’industrie et à la catégorie, et en assurant la vente directe des catégories auprès des clients. Les spécialistes prioriseront leur temps, leurs cibles et les efforts de vente en équipe en s’appuyant sur les informations du marché et l’analytique des données.
Responsabilités:
- Élaborer et exécuter des stratégies de vente ciblées par catégorie afin d’atteindre les objectifs d’affaires annuels du district et individuels, en générant une croissance rentable des ventes et de la pénétration à travers les catégories, les segments spécialisés et la marque Sysco.
- Proposer aux clients des solutions issues de notre assortiment défini par catégorie, en priorisant la marque Sysco/Sourced ainsi que les offres pertinentes des sociétés spécialisées de Sysco.
- Exploiter l’analytique des données pour prioriser les opportunités par catégorie.
- Rechercher, qualifier et traiter activement les principales opportunités de pénétration.
- Se tenir informé(e) des conditions du marché, des innovations produits et des produits, prix et pratiques des concurrents; partager ces informations avec les clients dans le cadre de services à valeur ajoutée.
- Suivre les activités et les résultats, collaborer sur les opportunités et promouvoir la vente en équipe au moyen de Salesforce (l’outil CRM de Sysco).
- Mettre à profit l’échantillonnage dans une approche orientée solutions pour conclure des ventes.
- Fournir une rétroaction aux sociétés spécialisées et à l’équipe de marchandisage concernant la qualité et l’intégrité des produits, l’assortiment, la satisfaction de la clientèle, la valeur perçue et la concurrence.
- Développer et maintenir des relations avec les clients, les chefs et les membres des équipes de Sysco.
- Soutenir l’exécution des stratégies de vente prioritaires par la vente directe et l’engagement des clients et prospects lors d’événements Sysco (p. ex., salons alimentaires, événements sectoriels).
- Assurer le suivi de toutes les communications et des engagements découlant des rencontres clients.
- Mener à terme l’ensemble des opportunités « 360 » de la catégorie conformément au taux de conclusion (« closed won ») fixé.
- Se conformer à la Politique de salubrité alimentaire de Sysco et à ses procédures afin de satisfaire aux exigences en matière d’innocuité, de qualité et de légalité des aliments.
- Travailler de manière sécuritaire en minimisant l’impact environnemental et signaler immédiatement à son superviseur tout danger, incident ou déversement environnemental.
- Comprendre son rôle essentiel dans sa propre sécurité et celle de ses collègues et intervenir lorsqu’un danger est présent.
- Effectuer toute autre tâche connexe.
Qualifications:
- Minimum de 3 ans d’expérience dans un rôle en ventes ou en marketing.
- Diplôme d’études postsecondaires ou expérience équivalente; la désignation CPSA (ACPV) est un atout.
- Sens des affaires et compréhension des opérations de restauration pour gérer une clientèle exigeante.
- Maîtrise de la suite Microsoft Office (Excel, Word, PowerPoint, Outlook).
- Excellentes aptitudes de communication orale et écrite.
- Sens exceptionnel du service à la clientèle, avec capacité à établir une relation de confiance avec les clients internes et externes.
- Esprit proactif, autonome, capable d’organiser efficacement son horaire hebdomadaire pour assurer sa réussite.
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Role:
This professional sales position is responsible for closing district category penetration opportunities and growing new business within the protein category, with the expectation of achieving assigned business goals while enhancing the customer experience. This will be accomplished through maintaining industry and category specific certification status and direct selling of categories to customers. Specialists will prioritize time, targets, and team selling efforts based on market insights and data analytics.
Role Responsibilities:
- Develop and execute targeted category sales strategies to achieve district and individual annual business goals, delivering profitable sales growth and penetration across categories, specialty segments, and Sysco brand
- Provide customer solutions from within our defined category assortment with the emphasis on prioritizing Sysco brand/Sourced along with relevant Sysco specialty company offerings
- Utilize data analytics to prioritize category opportunities
- Actively seek, qualify, and action top penetration opportunities
- Be informed of market conditions, product innovations, and competitors' products, prices, and sales; share information with customers as part of value-added services provided
- Track activities and results, collaborate on opportunities, and champion the team selling process through use of Salesforce (Sysco’s CRM tool)
- Leverage sampling in a solutions-oriented manner to close sales
- Provide feedback to specialty companies and merchandising on product quality, product integrity, product mix, customer satisfaction, perceived value and competition
- Develop and maintain relationships with customers, chefs and Sysco team members
- Support execution of prioritized sales strategies through direct selling and engagement of customers and prospects at Sysco events (e.g. food shows, industry events)
- Follow-up on all communications and commitments resulting from customer meetings
- Execute all 360 category opportunities to the specified closed won ratio
- Complies with Sysco’s Food Safety Policy and procedures to ensure food safety, quality and legality requirements are met.
- Is willing to work safely with minimal environmental impact and understands the importance of reporting all hazards, incidents, and environmental spills immediately to their Supervisor.
- Understands that they play an integral role in their own safety and that of their colleagues and is willing to speak out when hazards are present.
- Perform other duties as assigned.
Qualifications/Skills/Job Requirements (About you):
- Minimum of 3 years’ experience in a Sales or Marketing role.
- Completion of post-secondary education or equivalent experience, CPSA designation is preferred.
- Business and restaurant operations acumen to manage sophisticated customers.
- Proficient in Microsoft Office including Excel, Word, PowerPoint, Outlook.
- Excellent verbal and written communication skills.
- Exceptional customer service orientation with the ability to gain rapport with internal and external customers.
- Proactive, self-directed, with the ability to structure a weekly schedule to be successful.
OUR VALUES
- Our Purpose: Connecting the world to share food and care for one another
- Our Mission: Delivering success for our customers through industry-leading people, products and solutions
- Our Identity: Together we define our future of foodservice and supply chain
OUR COMMITMENT
Sysco is committed to Employment Equity.
Accommodations during the recruitment process are available upon request for candidates with disabilities.
At Sysco, we aspire to create a global culture that is decidedly diverse, equitable, and inclusive – one where we foster belonging as we care for one another and connect the world through food and trusted partnerships. We are Better Together.
Here’s a sample of the many benefits Sysco colleagues enjoy- Comprehensive Flexible Benefits including Health and Dental, Health Care Spending and Wellness Accounts
- Short-Term and Long-Term Disability
- Life Insurance
- Voluntary Optional Insurance
- Parental Leave Plan
- Company Pension Plan
- Group RRSP & TFSA
- Employee and Family Assistance
- Stock Purchase Plan
- Maple Virtual Care
- Unlimited on-line learning
- Sysco product discounts
- Preferred vendor discounts
- Colleague Resource Groups
(*benefits may vary based on location or bargaining unit)
ADDITIONAL INFORMATION
This Job Requisition was created with the help of AI. AI will not be used to make hiring decisions or who progresses in the Job Application process. If you have any questions, please reach out to our Talent and Acquisition Team.
This job requisition is for a high-volume role and is always accepting applicants.
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Sustainability
Sysco is continuing to lead by example. Colleagues around the world are working hard to deliver our sustainability commitments. “One Planet. One Table.” guides and unites our efforts for people, products, and the planet. We are building a future where we can continue to nourish communities while sustaining the planet for generations to come. Check out our progress in Sysco’s Sustainability Report and view a video with report highlights.
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Sysco's Inclusion
At Sysco, we aspire to create a global culture that is decidedly diverse, equitable, and inclusive – one where we foster belonging as we care for one another and connect the world through food and trusted partnerships. We are Better Together.
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Our Path Forward
Sysco is committed to the process of reconciliation through empowerment and sustainability of Indigenous communities across Canada. Our approach is through a multi-pronged and multi-year strategy focused on leadership actions, colleague relations, business development, and community relationships.
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